Elevate Your Customer Experience


for Venues

Elevate Your Customer Experience


for Venues

Services We Offer

1. movie minding

Children are supervised by our team of qualified carers at the movies while parents can enjoy some child free time to shop or dine on site.

2. creativity centres

Children are immersed in a world of imagination and creativity while parents shop, take care of errands, or enjoy some well-deserved “me time”.

3. Stay’nplay IN TOONWORLD

Stay’nPlay has partnered with Toonworld to bring enhanced entertainment features to your venue, offering Cartoon and Animation Workshops, 3D Modeling, Balloon Twisting and Sculpting, Face Painting, and Rosanna and Monty the Dragon’s Magic Show.


Enhance your venue’s offerings with our Kids Club services (both parent-child participation or ‘kids-only’ sessions, depending on your preferences).

5. Creativity Centres from Vacant Retail Spaces

Bring our Creativity Centre activities to life in your available space. Transform vacant retail or community areas into hubs for children’s entertainment and care. Contact our team for details!

Why Partner with Us?


Attract More Families: Families actively seek out our services, bringing more potential customers to your venue.

Increase foot traffic and dwell time

Increase average customer spend: Offer added value to your customers with our child care services, leading to increased spending at your location.

Build customer loyalty

Enhance your customer’s experience: We adapt to your seasonal needs, whether it’s for events, holidays, or special promotions!

We understand the value of providing family-friendly entertainment and child care, and we’re here to help you achieve it.




of parents say yes!




of customers spend more!

Venue Testimonials

  • This is a highly valued and sought after service…our customers travel from outside our local catchment area to attend.

  • We introduced “Parents Night Out” at Top Ryde City in 2019, and continue to offer this hugely popular and successful event on the last Saturday of each month. We offer 100 tickets for each event, and it usually sells out every month, within a few days of the tickets being made available. Each month, we receive feedback from customers (and Stay’nPlay who capture customer’s feedback), that this is a highly valued and sought after service. We know that our customers travel from outside our local catchment area to attend, and they are full of praise and appreciation for the service provided. During Covid, we continued to work (when permitted) with Stay’nPlay, who responded to the pandemic with enhanced hygiene and risk management procedures. Some of these procedures remain in effect today, to underpin robust and streamline operations. The Movie Minding service is professional and seamless in its execution. We are proud to partner with Stay’nPlay, who are responsive and proactive in working with us to offer “Parents Night Out” at Top Ryde City.

Georgina Kibble, Marketing Coordinator, Top Ryde City, JLL

  • We offered 7 Movie Minding sessions. All but one sold out!

  • We were delighted to work with Stay’nPlay for the first time during the September 2023 school holidays, to introduce Movie Minding to our newly refurbished cinemas at The Strand – Cinebar. We offered 7 Movie Minding sessions. All but one sold out! The Movie Minding service was very well received by our customers, who provided consistently fantastic feedback about the service, the staff and the organisation of the event. As it was the first time working with Stay’nPlay, we needed to work collaboratively to ensure that customer expectations were exceeded. Stay’nPlay showed understanding and were responsive in ensuring that everyone’s needs were met. Stay’nPlay’s attention to detail and clear processes meant that the events ran smoothly. Staff were kind and engaging with the children, and the overall experience was impressive. We will now look to work with Stay’nPlay in the future to offer this valuable service again at Cinebar

David Taylor, Co-owner, Cinebar

  • Both sessions sold out and we received fantastic feedback from our customers...

  • “We recently engaged Stay’nPlay to offer their Movie Minding service for the first time. We ran two sessions on weekday mornings during the school holidays for over 100 children. Both sessions sold out and we received fantastic feedback from our customers, many asking when we would host these sessions again. This valuable service attracted parents and carers into our centre, offering them child-free dwell time, while their children were entertained and cared for by Stay’nPlay’s professional staff in the cinema. Stay’nPlay is easy to work with, detailed in their processes, and executes this service in a very professional way. I would not hesitate to recommend Stay’nPlay to any other shopping centre looking to add value to their cinema, retail or dining environments. We will look to engage Stay’nPlay again in the future.”

Stephanie Kedicioglu, Marketing Manager, Rouse Hill Town Centre, GPT

  • We’re proud to partner with Stay’nPlay to offer an extraordinary experience for parents and kids...

  • At Kawana Shoppingworld, we’re proud to partner with Stay’nPlay to offer an extraordinary experience for parents and kids, through our monthly childminding movie nights. As a shopping centre committed to enhancing the community’s lifestyle, we understand the importance of giving parents the chance to enjoy a child-free date night. Stay’nPlay’s team effortlessly manage up to 160 kids in our cinema, creating a safe and fun environment for children to enjoy while parents take a well-deserved break. The professionalism and care they bring to each event is truly exceptional and much appreciated.”

Hannah Petsalis, Senior Marketing Manager, Asset Management, Mirvac

  • The team at Stay’nPlay are easy to work with and very customer focused. Their centres are always beautifully presented and clean...

  • “​​We engaged the services of Stay’nPlay, to provide one of their “pop-up” creativity centres for Watergardens Town Centre. Prior to Covid, we had this in the centre for over two years. The team at Stay’nPlay are easy to work with and very customer focused. Their centres are always beautifully presented and clean. There was a wide range of age-diverse craft and creative resources available, which were always well maintained. The staff were lovely, and should the opportunity arise, we would not hesitate to have Stay’nPlay to our centre again. We continue to work with Stay’nPlay on other activations.”

Julie Watson, Senior Marketing Manager, Watergardens Town Centre, QIC

  • The kids love them…and our activations have always exceeded ROI targets...
  • The Team at Stay’nPlay has partnered with Aventus across multiple SuperCentre, and Home large format retail shopping centres for many years – delivering in-centre pop-up kids activations that provide next level customer experience. They are flexible and responsive professionals, and always ready to tailor the delivery to suit our tactical needs. I know I can rely on Kat, Fran and the team to install, operate and pack-down to schedule, with a qualified crew. Their safety standards, cleanliness and attention to compliance detail also gives me comfort that activations will be well received by parents and carers … and the kids love them. Strategically, Stay’nPlay activations work really well for us. A little hands-free shopping allows parents time to ponder and commit to those big ticket purchases, and our activations have always exceeded ROI targets.”

Karen Randall, Marketing Campaign Manager, Aventus

  • The event was really successful and we found the Stay’nPlay team really easy to work with. We would love to work with you again in the future.

Chloe Nevin, Marketing Manager, Toombul Shopping Centre

  • This is fantastic! Also massive thanks to the team on the ground, they did a wonderful job and we were very happy!

Chantelle Clark, Marketing Manager, Vicinity Centres

Venue FAQ's



If you’re a shopping centre, movie theatre, or other familY- friendly establishment, LET’S COLLABORATE!